Purple Reign – S-Crank Crankbait

The Purple Reign S-Crank is a bold, high-impact lure designed to dominate the water with its striking violet back, vibrant yellow stripe, and black shad dot. This aggressive color pattern combined with its erratic hunting action makes it a must-have for targeting big bass, pike, and walleye. The intense yellow eyes with deep black pupils add to its menacing appeal, ensuring that predators can’t resist attacking.

With a hard-cutting S-Crank motion, the Purple Reign moves unpredictably through the water, mimicking the evasive action of a distressed baitfish. Its high-buoyancy body allows it to deflect off structure, making it perfect for fishing around rock piles, submerged timber, and weed lines. Equipped with size 4 Eagle Claw Lazer Sharp Hooks, this lure locks in strikes with authority.

🔹 Key Features:

• Erratic S-Crank Action – Darting, unpredictable movement mimics a fleeing baitfish.
• Vibrant Purple and Yellow Design – Eye-catching contrast that excels in all water conditions.
• Bold Yellow Eyes – Lifelike predator trigger with deep black pupils.
• High Buoyancy Build – Bounces off cover to stay in the strike zone longer.
• Optimized for Power Fishing – 18g (0.6oz) weight for long casts and precision control.
• Equipped with Razor-Sharp Hooks – Size 4 Eagle Claw Lazer Sharp Hooks ensure a secure hookset.
• Versatile and Deadly – Designed for bass, pike, and walleye fishing.

🔥 When the water calls for boldness, Purple Reign S-Crank answers with authority!